Welcome to agentic revenue.
Attio positions itself as "the CRM for agentic revenue": a CRM built around a real-time data layer ("Universal Context") plus AI agents, workflows, sequences, and call intelligence, aimed at automating prospecting, deal progression, and account growth rather than being a passive system of record.
Build with the Attio MCP | Linear feature feedback agent — Attio
| Plan | Price | Included | Notable |
|---|---|---|---|
| Free | $0/user/mo | 50,000 records Up to 3 | Real-time contact syncing, Automatic data enrichment |
| Plus | $44.00/mo per user (or $35.00/mo per user billed annually) | 250,000 records Up to 10 | Private lists, Enhanced email sending |
| Pro | $99.00/mo per user (or $79.00/mo per user billed annually) | 1,000,000 records Unlimited | Call Intelligence, Sequences, Permission controls |
| Enterprise | Contact for pricing (billed annually) | Custom record limits Unlimited | Unlimited objects, Unlimited teams, Security and admin controls |
Checked 2026-07-30 against their pricing page. Vendors change pricing without notice.
Attio is a CRM platform that markets itself around AI agents operating directly on live workspace data rather than around static record-keeping. It exposes that data model through a REST API (OpenAPI 3.1, v2.0.0), an App SDK for building embedded apps and workflow blocks, a hosted MCP server for AI-assistant access, and even a direct SQL query endpoint (Enterprise-only) over CRM records.
Sales organizations that want a CRM built around automation from day one: startups automating their GTM motion with a lean team, and mid-market/enterprise revenue teams running complex, multi-stage deal pipelines who want AI agents doing research, scoring, and routing work rather than reps doing it manually.
The free plan caps out at 3 seats and 50,000 records, and several of the differentiating capabilities - Call Intelligence, sequences, permission controls, advanced reporting - only unlock on the Pro tier ($79-99/user/mo), so very small or budget-constrained teams that just need basic contact management will pay for features they may not use. The SQL query endpoint over CRM data is Enterprise-only, so teams wanting to build custom analytics/BI directly against their CRM data need the top plan. Teams that want a CRM as a passive system of record with minimal AI involvement are working against Attio's stated product direction rather than with it.
Systems of record for customer relationships that treat the data model as programmable, competing on API quality and flexibility rather than on breadth of built-in modules.
Category: Modern and developer-facing CRM. Membership is decided by 3 stated tests, not by category tags — see them and the full comparison.
Appears in comparison shortlists
Yes.
Yes, a permanently free plan for up to 3 seats and 50,000 records with real-time contact syncing and automatic enrichment, no credit card required.
Yes.
Per-seat subscription: Free ($0, 3 seats / 50k records), Plus ($44/user/mo, or $35 annual, 10 seats / 250k records), Pro ($99/user/mo, or $79 annual, unlimited seats / 1M records), and custom-priced Enterprise (unlimited seats, custom records, SQL access).
Yes, via a dedicated "Query SQL" REST endpoint, but the docs state the workspace must be on the Enterprise plan to access it.
OAuth 2.0 authorization-code flow to obtain an access token, then Bearer-token auth (Authorization: Bearer <access_token>) on API requests; HTTP Basic Auth is also supported.
100 requests/second for read operations and 25 requests/second for write operations, per Attio's own rate-limiting guide; specific data-heavy endpoints may carry lower limits.
Yes, via the App SDK, which lets developers build embedded TypeScript/React apps and server functions, plus custom triggers and steps for Attio Workflows.
Yes, "Call Intelligence" records meetings, generates transcripts, and supports semantic search over call recordings and their transcripts, exposed both in-product and via API/MCP endpoints (get-call-recording, get call transcript).
The marketing site names 30+ integrations including Slack, Notion, Clay, Linear, and Stripe; its GitHub org also hosts individual connector repos for tools like Typeform, Mailchimp, Webflow, and Outreach.
This page tells you whether Attio fits. Cheetah builds and runs the system it goes into — enrichment, sequencing, CRM and the joins between them.
Book a call →The directory stays free. There is nothing gated behind this.