Your ABM team's AI brain and execution layer
| Plan | Price | Included | Notable |
|---|---|---|---|
| Lite | $199/mo (after free trial) | Up to 5,000 monthly tracked users; up to 1,500 companies identified/month 3 | Identify companies visiting your website, Analyze website traffic, Basic Slack/MS Teams alerts |
| Basic | $6,000/year | Up to 10,000 monthly tracked users; up to 3,000 companies identified/month 5 | Everything in Lite, Unmask over 75% of visiting companies, Firmographic/behavioral account segmentation |
| Growth | $20,000/year | Up to 50,000 monthly tracked users; up to 8,000 companies identified/month 10 | Everything in Basic, Complete buyer journey visibility, Custom account scoring & engagement tracking |
| Enterprise | $30,000+/year | Up to 100,000 monthly tracked users; custom companies identified/month 25 | Everything in Growth, Predictive account scoring, LinkedIn impression control & conversion feedback |
Checked 2026-08-03 against their pricing page. Vendors change pricing without notice.
Early-stage to enterprise B2B SaaS GTM teams (demand gen managers, marketing leaders, sales teams) that maintain a defined target account list (roughly 1,000+ accounts) and want account-level intent and attribution unified in one tool.
The Lite/free-trial tier unmasks a limited share of visiting companies and converts to $199/month after trial; the meaningful company-unmasking rate (over 75%) and CRM sync only start on the Basic annual plan at $6,000/year, so teams wanting always-free or low-commitment usage are better served elsewhere. Predictive account scoring, dynamic audience sync to Google/LinkedIn, and enhanced Google Ads conversions are Enterprise-only ($30,000+/year), so mid-size teams wanting those specific features must buy the top tier rather than add them incrementally.
Tools that tell you which accounts are showing interest — by de-anonymising site traffic, watching third-party intent, or tracking job changes and hiring.
Category: Buying signals and visitor identification. Membership is decided by 2 stated tests, not by category tags — see them and the full comparison.
Appears in comparison shortlists
Yes, the Lite plan offers a free trial with a stated 2-minute setup and no credit card required, converting to $199/month afterward.
This page tells you whether Factors.ai fits. Cheetah builds and runs the system it goes into — enrichment, sequencing, CRM and the joins between them.
Book a call →The directory stays free. There is nothing gated behind this.