Agent skill
buying-signals-6
6 buying signals ranked by purchase correlation - Former Customers, New Leadership, High-Intent Website, Tech Stack Change, Expansion, and Hiring/Downsizing.
Filed under Prospecting and list building.
From Frontal-so/outbound-skills · 73 skills · 4 · pushed 2026-07-14
What it does when it runs
6 buying signals ranked by purchase correlation - Former Customers, New Leadership, High-Intent Website, Tech Stack Change, Expansion, and Hiring/Downsizing. Use when prioritizing outreach, building signal-based campaigns, or setting up intent tracking.
Read from the skill and the 0 files bundled beside it. A skill’s own description is written to be selected by an agent, so it describes the job and not the dependencies.
- Keys and connectors you must supply
- None found.
- Hosts it reaches
- frontal.so
- Tool permissions it declares
- No
allowed-toolsin the frontmatter. It only issues instructions, so there is nothing to bound. - Actions present in the files
- None. Instructions only.
Install it
View source on GitHub ↗git clone --depth 1 --filter=blob:none --sparse https://github.com/Frontal-so/outbound-skills.git /tmp/outbound-skills git -C /tmp/outbound-skills sparse-checkout set "skills/buying-signals-6" mkdir -p ~/.claude/skills/buying-signals-6 cp -R "/tmp/outbound-skills/skills/buying-signals-6/." ~/.claude/skills/buying-signals-6/
Picked up without a restart. A project skill of the same name is shadowed by your personal one. For one repository only, swap ~/.claude/skills for .claude/skills. Claude Code docs ↗
The folder is the same in every client that implements the format — 46 of them — so if yours is not above, only the destination changes.
The skill
Source on GitHub ↗Reproduced in full from Frontal-so/outbound-skills/blob/27cd847be5ce7e9b749b1d672cbfb29935d911db/skills/buying-signals-6/SKILL.md, which is licensed MIT (repository). 380 words, 10 headings.
6 Buying Signals (Ranked by Purchase Correlation)
1. Former Customers & Alumni Users (Highest Correlation)
Why it works:
- Trust already established + known playbook
- Faster proof of value
Query: Previous users of your product at new companies
Outreach timing: Immediately upon detection
2. New Leadership ≤90 days
Why it works:
- Mandate for early wins
- Vendor amnesty period
- Budget air cover for new initiatives
Query: LinkedIn job changes, press releases
Outreach timing: Days 14-45 (peak engagement window)
3. High-Intent Website & Content
Why it works:
- BOFU pages: pricing, competitor comparisons, demo, integrations
- Shows active evaluation
Query: Website visitor tracking, content downloads
Outreach timing: Within 24-48 hours (highest intent signal)
Reply rate: 25-30% (they know you)
4. Tech Stack Change
Why it works:
- Active change project indicates openness
- Fresh pain from transition
- New gaps in workflow
Query: BuiltWith, job postings mentioning new tools
Outreach timing: 1-2 weeks after detection
5. Expansion (Raise, New Region/Product)
Why it works:
- Board targets create urgency
- Scale pain emerges
- Standardization moment
Query: Crunchbase, press releases, job postings
Outreach timing: 2-4 weeks after announcement
6. Hiring or Downsizing
Why it works:
- Hiring = ramp pressure, need efficiency
- Downsizing = do-more-with-less mandate
Query: LinkedIn company growth, layoff news
Outreach timing: 1-2 weeks after pattern detected
Signal Performance Benchmarks
| Outreach Type | Reply Rate |
|---|---|
| Cold outreach | 6-8% |
| Signal-based | 18-22% |
| Multi-signal stacked | 35-40% |
Key insight: Signal-based outreach = 3-4x higher contract values
Combines with
| Skill | Why |
|---|---|
clay-buying-signals-5 | Implement signals in Clay workflows |
gtm-plays-11 | Match signals to specific GTM plays |
cold-email-4-sequence | Build sequences around each signal |
bridgebound-in-market-20 | Deep-dive on in-market triggers |
Example prompts
Which buying signal should I prioritize for a $50K ACV enterprise deal?
Create an outreach strategy combining job change + funding signals for fintech companies.
How do I detect tech stack changes for companies using Salesforce?
Part of Frontal — free, open GTM skills for your AI agent. Browse the library →
Other skills for the same job
Different authors, same problem. Matched on the words in the skill name, across every library in the catalogue except this one.
- buying-signal-amplification by louisblythe · 136
- intent-signals by kenny589 · 63
- signals by octavehq · 11
- community-signals by taizen-ai · 8
Need help setting it up?
This page tells you what buying-signals-6 does and what it needs. Cheetah builds the agent setup it runs inside: data, CRM, sequencing and the guardrails.
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