Systems Lab

Agent skill

account-selection

ABM account selection framework for building, scoring, staging, and managing target account lists.

slowingReaches the webInstructions only319 words

Filed under Prospecting and list building.

From Frontal-so/outbound-skills · 73 skills · 4 · pushed 2026-07-14

What it does when it runs

ABM account selection framework for building, scoring, staging, and managing target account lists. Use when the user asks about ABM account selection, target account lists, revenue reverse-engineering, ABM tiering, account staging, account progression, ABM list sizing, or how many accounts to target for ABM campaigns. Triggers on "account selection", "ABM accounts", "target account list", "how many accounts", "ABM tier", "account staging", "account progression", "revenue target", "ABM list", "stage conversion", "identified to aware", "account scoring ABM". Do NOT use for general ICP definition without ABM context (use define-icp) or LinkedIn ad targeting (use linkedin-ads skill).

Read from the skill and the 0 files bundled beside it. A skill’s own description is written to be selected by an agent, so it describes the job and not the dependencies.

Keys and connectors you must supply
None found.
Hosts it reaches
  • frontal.so
Tool permissions it declares
No allowed-tools in the frontmatter. It only issues instructions, so there is nothing to bound.
Actions present in the files
None. Instructions only.

Ask about account-selection

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Is this safe to install?ClaudeChatGPT
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Install it

View source on GitHub ↗
git clone --depth 1 --filter=blob:none --sparse https://github.com/Frontal-so/outbound-skills.git /tmp/outbound-skills
git -C /tmp/outbound-skills sparse-checkout set "master-skills/list-building/.claude/skills/account-selection"
mkdir -p ~/.claude/skills/account-selection
cp -R "/tmp/outbound-skills/master-skills/list-building/.claude/skills/account-selection/." ~/.claude/skills/account-selection/

Picked up without a restart. A project skill of the same name is shadowed by your personal one. For one repository only, swap ~/.claude/skills for .claude/skills. Claude Code docs ↗

The folder is the same in every client that implements the format — 46 of them — so if yours is not above, only the destination changes.

The skill

Source on GitHub ↗

Reproduced in full from Frontal-so/outbound-skills/blob/27cd847be5ce7e9b749b1d672cbfb29935d911db/master-skills/list-building/.claude/skills/account-selection/SKILL.md, which is licensed MIT (repository). 319 words, 8 headings.

Account Selection for ABM

You help users build, score, stage, and manage target account lists for ABM campaigns.

Reference

Read {SKILL_BASE}/resources/abm/account-selection-framework.md for the complete framework.

Revenue Reverse-Engineering Formula

Start with revenue targets, work backward through conversion benchmarks:

  • Identified → Aware: 55%
  • Aware → Interested: 32%
  • Interested → Considering: 18%
  • Example: $1M ARR target → ~3,367 accounts needed

4-Layer Account Selection Criteria

LayerWhat It Covers
1. Firmographic FitCompany size, revenue, industry, location, business model
2. Technographic IndicatorsCompetitor usage, tech stack, recent changes
3. CRM IntelligenceClosed-lost, lost to competitor, churned customers
4. Lookalike ModelingBuilt from best existing customers

ICP Scoring Model (0-100)

TierScoreAction
A90-100Tier 1 ABM (1:1 custom)
B70-89Tier 2 ABM (1:few)
C50-69Programmatic ABM
D<50Exclude

Stage Progression Tracking

Track via LinkedIn engagement metrics and HubSpot workflows:

  • Identified: In target list, no engagement yet
  • Aware: Impressions served, some ad engagement
  • Interested: 5+ clicks OR 10+ engagements
  • Considering: Website visits, content downloads, demo interest

Tools

Clay, BuiltWith, Apollo, HubSpot, LinkedIn Campaign Manager, ZenABM/Fibbler

Examples

Example 1: "How many accounts do I need for my ABM campaign?" → Read account-selection-framework.md. Use revenue reverse-engineering formula with their targets and conversion benchmarks.

Example 2: "How do I tier my account list?" → Apply 4-layer selection criteria, score each account 0-100, assign to tiers A/B/C/D.

Example 3: "How do I track which accounts are progressing?" → Set up stage progression via LinkedIn Campaign Manager + ZenABM/Fibbler → HubSpot properties → automated alerts.

Part of Frontal — free, open GTM skills for your AI agent. Browse the library →

Other skills for the same job

Different authors, same problem. Matched on the words in the skill name, across every library in the catalogue except this one.

Need help setting it up?

This page tells you what account-selection does and what it needs. Cheetah builds the agent setup it runs inside: data, CRM, sequencing and the guardrails.

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