Systems Lab

Agent skill

tov-guidelines

Extract voice patterns from existing content (website, blog, social, sales-call transcripts) and codify into voice rules.

slowingReaches the webInstructions only557 words

Filed under Content and SEO.

From matteotitta/claude-code-marketing-quickstart · 10 skills · 51 · pushed 2026-07-31

What it does when it runs

Extract voice patterns from existing content (website, blog, social, sales-call transcripts) and codify into voice rules. Produces voice analysis + voice guidelines (rules per pattern + violation pattern + fix template). Writes to marketing/brand/brand-voice.md as the canonical voice rules every content skill reads. Triggers - "tone of voice", "brand voice", "voice guidelines", "TOV audit", "writing rules", "extract voice

Read from the skill and the 0 files bundled beside it. A skill’s own description is written to be selected by an agent, so it describes the job and not the dependencies.

Keys and connectors you must supply
None found.
Hosts it reaches
  • yourdomain.com
Tool permissions it declares
No allowed-tools in the frontmatter. It only issues instructions, so there is nothing to bound.
Actions present in the files
None. Instructions only.

Ask about tov-guidelines

Opens your assistant with this page's verified links already in the prompt.

Is this safe to install?ClaudeChatGPT
Adapt it to my stackClaudeChatGPT
What else do I need for it to workClaudeChatGPT
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Install it

View source on GitHub ↗
git clone --depth 1 --filter=blob:none --sparse https://github.com/matteotitta/claude-code-marketing-quickstart.git /tmp/claude-code-marketing-quickstart
git -C /tmp/claude-code-marketing-quickstart sparse-checkout set ".claude/skills/tov-guidelines"
mkdir -p ~/.claude/skills/tov-guidelines
cp -R "/tmp/claude-code-marketing-quickstart/.claude/skills/tov-guidelines/." ~/.claude/skills/tov-guidelines/

Picked up without a restart. A project skill of the same name is shadowed by your personal one. For one repository only, swap ~/.claude/skills for .claude/skills. Claude Code docs ↗

The folder is the same in every client that implements the format — 46 of them — so if yours is not above, only the destination changes.

The skill

Source on GitHub ↗

The source carries no licence at all, so no permission to redistribute it exists. Everything else on this page is our own reading of the file and is published here; the text of the skill is not, and stays where its author put it.

Other skills for the same job

Different authors, same problem. Matched on the words in the skill name, across every library in the catalogue except this one.

Need help setting it up?

This page tells you what tov-guidelines does and what it needs. Cheetah builds the agent setup it runs inside: data, CRM, sequencing and the guardrails.

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The directory stays free. There is nothing gated behind this.