Agent skill
brand-system
Establish or update a client's visual identity, reusable tokens and graphic conventions from their preferences and supplied assets.
From timscheuerai/gtm-architecture-template · 51 skill entries · 13 · pushed 2026-09-17
What it does when it runs
Establish or update a client's visual identity, reusable tokens and graphic conventions from their preferences and supplied assets.
Automated analysis of the skill and the 0 files bundled beside it. A skill’s own description is written to be selected by an agent, so it describes the job and not the dependencies.
- Keys and connectors you must supply
- None found.
- Hosts it reaches
- No third-party host appears in the skill or its bundled files.
- Tool permissions it declares
- No
allowed-toolsin the frontmatter. It only issues instructions, so there is nothing to bound. - Actions present in the files
- None. Instructions only.
Install it
View source on GitHub ↗git clone --depth 1 --filter=blob:none --sparse https://github.com/timscheuerai/gtm-architecture-template.git /tmp/gtm-architecture-template git -C /tmp/gtm-architecture-template sparse-checkout set ".agents/skills/brand-system" mkdir -p ~/.claude/skills/brand-system cp -R "/tmp/gtm-architecture-template/.agents/skills/brand-system/." ~/.claude/skills/brand-system/
Picked up without a restart. A project skill of the same name is shadowed by your personal one. For one repository only, swap ~/.claude/skills for .claude/skills. Claude Code docs ↗
The folder is the same in every client that implements the format — 46 of them — so if yours is not above, only the destination changes.
The skill
Source on GitHub ↗Reproduced in full from timscheuerai/gtm-architecture-template/blob/2c312c9398064ad3730c786647293458cb89632c/.agents/skills/brand-system/SKILL.md, which is licensed MIT (repository). 334 words, 4 headings.
Workspace: all context paths below (identity, audience, strategy, voice, brand, raw, output, index, log, workspace preferences and context scripts) resolve from context/ in the kit root. Read both the root AGENTS.md and context/AGENTS.md. Skill-local references/ and flowchart scripts/ resolve from this skill directory.
Maintain the brand system
Read AGENTS.md, brand/BRAND.md, relevant positioning and audience pages, supplied references and any existing implementation files. Resolve paths within this repository. No brand is preinstalled.
For a new identity, capture the client's desired impression, constraints, existing assets and usage contexts. Propose a direction only when design work is requested. Label proposed rules as draft until the client adopts them. A missing brand guide does not authorize copying a reference creator's identity.
Central ownership
Use brand/BRAND.md for intent, status, usage rules and navigation. When implementation is needed, place exact reusable values in a central token file and licensed assets in brand/assets/. Create only the layers the actual deliverables need. Do not assume scripts or templates from another repository are present.
Separate source tokens, generated files, reusable templates, explorations and delivered assets. Link to audience and voice context instead of duplicating it. Keep compositions flexible while sharing meaningful typography and color roles.
Changes
For an existing system, inspect affected consumers before editing. A request for one graphic does not authorize a global palette change. Shared CSS can alter historical work: preserve delivered assets or pin their dependencies when necessary.
Update the guide, relevant tokens and consumers together within the requested scope. Never install branded example assets as defaults in the blank template. Keep product screenshots faithful to the real product.
Verify and hand off
Use the project's actual checks and renderer if available. Otherwise validate new artifacts with the tools used to build them. Inspect representative layouts for font loading, contrast, clipping and asset portability. Do not claim a build or visual check that was not run.
Update Source Notes, index.md and log.md for durable decisions. Return the authoritative files, adoption status and any unfinished migration.
Other skills for the same job
Different authors, same problem. Matched on the words in the skill name, across every library in the catalogue except this one.
- brand-answer-monitoring by irinabuht12-oss · 4,293
- research-brand by onvoyage-ai · 1,321
- brand-monitor by OpenClaudia · 714
- brand-dev by OpenClaudia · 714
- brand-alchemy by Varnan-Tech · 674
- brand-guidelines-builder by zapier · 342
- building-gtm-system by GTM-Strategist · 264
- brand-dna by thatrebeccarae · 161
Need help setting it up?
This page tells you what brand-system does and what it needs. Cheetah builds the agent setup it runs inside: data, CRM, sequencing and the guardrails.
Book a call →The directory stays free. There is nothing gated behind this.