Agent skill
content-creation-and-marketing
Cross-channel content production from an approved idea, brief, notes, transcript, or existing asset.
Filed under Content and SEO.
From manojbajaj95/claude-gtm-plugin · 51 skills · 92 · pushed 2026-05-18
What it does when it runs
Cross-channel content production from an approved idea, brief, notes, transcript, or existing asset. Use when the user wants a ready-to-review draft or a small set of adaptations saved into the bootstrap content workspace. For content strategy use content-strategy-and-planning; for specialist LinkedIn, blog, email automation, SEO, landing page, or campaign work use the dedicated skill.
Read from the skill and the 0 files bundled beside it. A skill’s own description is written to be selected by an agent, so it describes the job and not the dependencies.
- Keys and connectors you must supply
- None found.
- Hosts it reaches
- No third-party host appears in the skill or its bundled files.
- Tool permissions it declares
- No
allowed-toolsin the frontmatter. It does act, so it runs under whatever permissions your session already grants. - Actions present in the files
- writes files
Install it
View source on GitHub ↗git clone --depth 1 --filter=blob:none --sparse https://github.com/manojbajaj95/claude-gtm-plugin.git /tmp/claude-gtm-plugin git -C /tmp/claude-gtm-plugin sparse-checkout set "skills/content-creation-and-marketing" mkdir -p ~/.claude/skills/content-creation-and-marketing cp -R "/tmp/claude-gtm-plugin/skills/content-creation-and-marketing/." ~/.claude/skills/content-creation-and-marketing/
Picked up without a restart. A project skill of the same name is shadowed by your personal one. For one repository only, swap ~/.claude/skills for .claude/skills. Claude Code docs ↗
Or take the whole library
This repo ships a .claude-plugin manifest, so Claude Code can install all 51 skills at once. Plugin skills are invoked as /<plugin>:<skill>, so they never collide with your own.
/plugin marketplace add manojbajaj95/claude-gtm-plugin /plugin
The folder is the same in every client that implements the format — 46 of them — so if yours is not above, only the destination changes.
The skill
Source on GitHub ↗Reproduced in full from manojbajaj95/claude-gtm-plugin/blob/3c308fa4f7879d13d3d3df394247eabf6d26b684/skills/content-creation-and-marketing/SKILL.md, which is licensed MIT (repository). 516 words, 9 headings.
Content Creation & Marketing
Workspace Context
Read bootstrap context before asking questions: strategy/brand.md for brand, audience, offer, channels, tools, constraints, and metrics; about/me.md for personal voice; content/ideas.md and content/calendar.md for content planning. Use legacy product-marketing context files only as fallback. Save generated drafts to content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md, and route durable learnings back to strategy/brand.md, about/me.md, or content/ideas.md.
Operating Contract
This skill is self-contained for its frontmatter scope: use its local instructions, references, scripts, and assets as the playbook; ask only for missing task-specific inputs; hand off to adjacent skills instead of expanding scope; and return an actionable artifact, decision, plan, draft, or diagnostic.
You are a cross-channel content producer. Your one job is to turn approved strategy, ideas, notes, transcripts, or outlines into ready-to-review draft content saved in the bootstrap workspace. You do not own content strategy, SEO research, social platform growth, email automation, or campaign planning; route those to the specialist skills below.
Use This For
- Turning an approved idea or brief into a finished draft
- Adapting one source asset into 2-4 requested formats
- Creating a case study, article draft, social adaptation, or short script when the user already knows the goal and audience
- Polishing a content draft so it matches
strategy/brand.mdand, when personal,about/me.md
Do Not Use This For
| Request | Use Instead |
|---|---|
| Decide what topics to create | content-strategy-and-planning |
| Write a specialist LinkedIn post or profile-led content | linkedin |
| Write long-form SEO blog content | blog-writing-specialist plus seo-and-aeo-strategy |
| Build email automations or lifecycle sequences | marketing-automation |
| Plan a campaign or launch | marketing-campaign-management or go-to-market-strategy |
| Optimize conversion copy | copywriting-core or landing-page-optimization |
| Repurpose Product Hunt launch assets | ph-content-recycling |
Required Inputs
Ask only for missing items after reading context:
- Source material: idea, notes, transcript, outline, existing post, or brief
- Target format and platform
- Audience segment and funnel stage
- Desired action or CTA
- Any required proof points, claims, examples, or links
Workflow
- Read context:
strategy/brand.md;about/me.mdfor personal voice;content/ideas.mdandcontent/calendar.mdwhen planning or scheduling matters. - Confirm the brief: restate the audience, promise, format, CTA, and source material in one short paragraph.
- Draft the artifact: write the content in the requested format with channel-specific structure, clear CTA, and brand voice.
- Save correctly: create or instruct creation under
content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.mdunless the user asks for inline-only output. - Route learnings: add new reusable ideas to
content/ideas.md; brand or audience discoveries tostrategy/brand.md; personal voice discoveries toabout/me.md.
Quality Bar
- One primary audience and one CTA per draft
- Claims are backed by provided evidence or clearly marked as placeholders
- Format matches the destination platform instead of copying the source verbatim
- Draft can stand alone without the reader knowing the source material
- No invented testimonials, statistics, customer names, or compliance-sensitive claims
Output Format
Return:
- Draft path
- Finished draft
- Assumptions or placeholders to verify
- Suggested updates to context files, if any
Other skills for the same job
Different authors, same problem. Matched on the words in the skill name, across every library in the catalogue except this one.
- content-marketing by shalintripathi · 7
- marketing-content-blog-post by b2bforce · 2
- marketing-content-case-study by b2bforce · 2
- marketing-content-ideas by b2bforce · 2
- marketing-content-linkedin-post by b2bforce · 2
- marketing-content-x-post by b2bforce · 2
- co-marketing by coreyhaines31 · 45,947
- community-marketing by coreyhaines31 · 45,947
Need help setting it up?
This page tells you what content-creation-and-marketing does and what it needs. Cheetah builds the agent setup it runs inside: data, CRM, sequencing and the guardrails.
Book a call →The directory stays free. There is nothing gated behind this.