Agent skill

ad-audiences

Build matched ad audiences (LinkedIn/Meta/Google) and ABM target lists from your prospect data, and use ad engagement as outbound triggers — through the ColdIQ marketplace.

activeSelf-containedInstructions only527 words

Filed under Outbound email.

From Cold-IQ/coldiq-marketplace-skills · 17 skill entries · 1 · pushed 2026-09-22

What it does when it runs

Build matched ad audiences (LinkedIn/Meta/Google) and ABM target lists from your prospect data, and use ad engagement as outbound triggers — through the ColdIQ marketplace. Use when turning a target list into a hashed-email matched audience for ads, building ABM company/contact lists, setting up exclusions, coordinating ads with outbound (ad engagement → sales trigger), or resolving identities for ad targeting. Triggers on "ad audience", "matched audience", "hashed email", "LinkedIn audience", "ABM list", "retargeting", "exclusion list", "ads + outbound", "ad engagement trigger", "multi-channel ABM", "company list for ads". Do NOT use for ad creative, bidding, or campaign-manager setup (platform-specific, no ColdIQ endpoint), or for email-sending campaigns (see instantly-api).

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Install it

View source on GitHub ↗

git clone --depth 1 --filter=blob:none --sparse https://github.com/Cold-IQ/coldiq-marketplace-skills.git /tmp/coldiq-marketplace-skills
git -C /tmp/coldiq-marketplace-skills sparse-checkout set "skills/ad-audiences"
mkdir -p ~/.claude/skills/ad-audiences
cp -R "/tmp/coldiq-marketplace-skills/skills/ad-audiences/." ~/.claude/skills/ad-audiences/

Picked up without a restart. A project skill of the same name is shadowed by your personal one. For one repository only, swap ~/.claude/skills for .claude/skills. Claude Code docs ↗

Or take the whole library

This repo ships a .claude-plugin manifest, so Claude Code can install all 17 skills at once. Plugin skills are invoked as /<plugin>:<skill>, so they never collide with your own.

/plugin marketplace add Cold-IQ/coldiq-marketplace-skills
/plugin

The folder is the same in every client that implements the format — 46 of them — so if yours is not above, only the destination changes.

The skill

Source on GitHub ↗

Reproduced in full from Cold-IQ/coldiq-marketplace-skills/blob/495c1b4256db8c6683ac1ff59a093899228eca73/skills/ad-audiences/SKILL.md, which is licensed MIT (repository). 527 words, 6 headings.

Ad Audiences & ABM Lists

Turn your prospect data into matched ad audiences and coordinate ads with outbound. ColdIQ supplies the hashed emails ad platforms need for matched/custom audiences and resolves identities for targeting; the platform setup (LinkedIn/Meta/Google Ads Manager) stays in those tools.

ColdIQ Marketplace Endpoints

Task	Method	Path	Credits	Endpoint ID	Notes
Hashed email for ad targeting	POST	`/v1/limadata/find/hashed-email`	1	`limadata.find.hashed_email`	SHA-256 emails for matched audiences
Resolve identity (social URLs)	POST	`/v1/limadata/find/identity-resolution`	2	`limadata.find.identity_resolution`	name+company/email → LinkedIn etc.
Reverse-email → profile	POST	`/v1/limadata/find/reverse-email-lookup`	5	`limadata.find.reverse_email_lookup`	Enrich an engaged email
Find work email (to hash)	POST	`/v1/limadata/find/work-email`	1	`limadata.find.work_email`	Get the email first if missing
Enrich engaged account	POST	`/v1/limadata/enrich/company`	1	`limadata.enrich.company`	Firmographics for an engaging account
Build the target company list	POST	`/v1/ai-ark/companies`	per result	`ai_ark.companies.search`	Source the ABM list

Build a matched audience (for ads)

Ad platforms match custom audiences on hashed emails. From a target list:

If you only have name+company, find the email first. → POST /v1/limadata/find/work-email · 1 cr · limadata.find.work_email
Produce the SHA-256 hashed email the ad platform expects. → POST /v1/limadata/find/hashed-email · 1 cr · limadata.find.hashed_email
Upload the hashes to LinkedIn/Meta/Google as a matched/custom audience (in the ad platform).

Company lists match at 95–100% on LinkedIn vs 30–70% for contact lists — prefer company lists for ABM reach, and use hashed-email audiences for precise person-level retargeting.

ABM target list + exclusions

Source the target companies, then tier them (see tam-scoring). → POST /v1/ai-ark/companies · per result · ai_ark.companies.search
Always build exclusions: competitors, existing customers, wrong seniority, login-page visitors.
Separate personas into their own campaigns; for 500+ employee accounts exclude managers.
Audience Expansion OFF by default; impression cap ~500/company/7 days.

Ads + outbound sync (engagement as triggers)

Use ad engagement to time outbound:

Signal	Action	Timing
Ad click from a target account	Personalized email	within 24h
50%+ video view	Add to warm sequence	within 48h
High impression frequency	Call referencing the content	within 1 week
Lead-form open (not submitted)	Retarget + sales follow-up	within 24h
Pricing-page visit from ad	Priority outbound with offer	immediate

When you only have an engaging email or account, enrich it before reaching out: → POST /v1/limadata/find/reverse-email-lookup · 5 cr · limadata.find.reverse_email_lookup → POST /v1/limadata/find/identity-resolution · 2 cr · limadata.find.identity_resolution

Coordinated ABM cadence: Wk1–2 awareness ads → Wk3–4 retarget engaged + personalized email → Wk5–6 case-study ads + calls referencing content → Wk7–8 CTA ads + demo offer.

Notes

ColdIQ provides the audience data (hashed emails, identities, firmographics); creating the audience and running ads happens in the ad platform.
Hash on the find endpoint, not client-side, so the hashing matches what the platform expects.

Other skills for the same job

Different authors, same problem. Matched on the words in the skill name, across every library in the catalogue except this one.

audiences by clay-run · 129
deepline-ads-audiences by getaero-io · 64
ga4-predictive-audiences by Ad-Superpowers · 5

Need help setting it up?

This page tells you what ad-audiences does and what it needs. Cheetah builds the agent setup it runs inside: data, CRM, sequencing and the guardrails.

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