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Siro

Field sales coaching software built for adoption

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Siro markets AI coaching for in-person sales teams: reps record conversations on a phone, then the service transcribes, coaches and syncs extracted data into connected systems.

Vendor's own claim
other/unknown

Core capabilities

Vendor's own claim
  • Mobile conversation recording and transcription
  • AI coaching during sales calls
  • Automated notes and follow-up
  • CRM data sync
  • Bidirectional custom CRM integrations

API & agent surface

From official docs
Authentication
Organization API token sent as a Bearer token
Base URL
https://functions.siro.ai/api-externalApi/v1
Notable endpoints
  • Get recordings
  • Link recordings to CRM records
  • Sync appointments and CRM context
  • Return extracted conversation data
Machine-readable spec
OpenAPI spec retrieved

What is Siro

Vendor's own claim

Siro is field-sales coaching software with a documented integration API for syncing appointments and CRM context, linking recordings to CRM records, and returning extracted conversation data.

Ideal customer profile

Vendor's own claim

In-person sales organizations, including dealerships, home services and other field-sales teams that want coaching and CRM updates from recorded conversations.

Who should look elsewhere

Our read

Remote-first teams that do not conduct in-person sales calls are a weak fit, because the core flow starts with a rep recording an in-person interaction on a phone. Teams without an admin and a developer for a custom connection should not assume the documented API integration is instant; the quickstart estimates four to eight developer hours.

Siro FAQ

What does Siro record?

Siro says reps record in-person conversations in its mobile app, which it captures and transcribes.

Vendor's own claim
Does Siro integrate with CRMs?

Yes. Its integration material describes syncing extracted fields into CRM records and a bidirectional custom REST API integration.

From official docs
Does Siro have an API?

Yes. Siro publishes a REST API quickstart and an OpenAPI 3.0 specification.

From official docs
How does API authentication work?

The quickstart says an organization API token is generated in workspace administration and sent as a Bearer token.

From official docs
How long does a custom CRM integration take?

The Siro quickstart estimates four to eight hours for a developer familiar with REST APIs.

From official docs

Verify before you buy

  • Published pricing was not available in the reviewed source set; confirm current commercial terms with the vendor.

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