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Leadpipe

Website visitor identification.

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Leadpipe is a B2B GTM data platform focused on identifying website visitors, surfacing person-level intent, and routing enriched visitor data into downstream sales and marketing tools. The vendor documents Identification and Orbit API workflows.

Vendor's own claim
data/enrichmentsignals/intent

Core capabilities

Vendor's own claim
  • Website visitor identification
  • Person-level intent
  • Pixel-based visitor tracking
  • Visitor and company enrichment
  • Intent-audience building
  • Downstream routing to CRM, ads, email, and reporting workflows

API & agent surface

From official docs
Notable endpoints
  • Account health and credit status
  • Create, preview, validate, and run intent audiences
  • Create saved intent topic lists
  • Export completed audience runs
  • Create a pixel for a domain
Machine-readable spec
No OpenAPI link

Pricing

From official docs
PlanPriceIncludedNotable
Pro 500$147/mo500 IDs/moReal-time visitor identification, B2B & B2C emails, Phone numbers
Pro 1K$248/mo1,000 IDs/moFull enrichment, Automation, Integrations
Pro 2K$398/mo2,000 IDs/moFull enrichment, Automation, Integrations
Pro 5K$819/mo5,000 IDs/moFull enrichment, Automation, Integrations
Pro 10K$1,179/mo10,000 IDs/moFull enrichment, Automation, Integrations
Pro 20K$1,879/mo20,000 IDs/moFull enrichment, Automation, Integrations
Agency 10K$1,279/mo10,000 IDs/moMultiple client accounts, White-label delivery, 20 account capacity
Agency 20K$1,979/mo20,000 IDs/moMultiple client accounts, White-label delivery
Agency 100K$3,500/mo100,000 IDs/moMultiple client accounts, White-label delivery
PlatformsContact salesBranded pixel, APIs and webhooks, Custom data pipelines

Checked 2026-08-08 against their pricing page. Vendors change pricing without notice.

What is Leadpipe

Vendor's own claim

Leadpipe turns some website traffic into identifiable people and companies, then lets teams use that visitor and intent context in GTM workflows.

Ideal customer profile

Vendor's own claim

Sales, marketing, and agency teams that want to act on website visitor and intent signals in their GTM systems.

Who should look elsewhere

Our read

It is a poor fit for organizations that cannot accept pixel-based visitor tracking or whose traffic is primarily outside the US: the pricing FAQ says person-level identification is US-only and EU/UK traffic defaults to company-level data. Low-traffic teams may also find usage pricing uneconomic, since the lowest published Pro tier begins at 500 identified visitors per month.

Tools in the same layer

Our read

No curated rival set covers this tool yet, so these are simply other tools in the same architectural layer and product form. Treat it as a starting point, not a shortlist.

Leadpipe FAQ

What does Leadpipe identify?

The vendor says it resolves some anonymous website sessions into named people and their accounts, with available context such as email, LinkedIn, phone, and company.

Vendor's own claim
What does the free trial include?

The pricing page offers a full-feature Pro trial for seven days or 500 unique identified visitors, whichever comes first, with no credit card.

From official docs
How is usage charged?

The pricing page says customers pay for identified visitors rather than seats, and lists monthly ID-volume tiers.

From official docs
Where does person-level identification apply?

The pricing FAQ says person-level identification is US-only; EU and UK traffic defaults to company-level data.

From official docs
Does Leadpipe document an API?

Yes. Its docs list Identification and Orbit API operations such as account health, pixel creation, intent-audience building, run results, and CSV export.

From official docs
Is a trusted OpenAPI specification available?

No. The harvested OpenAPI candidate was rejected because its title and server did not identify Leadpipe, so this page does not treat it as a vendor spec.

From official docs

Verify before you buy

  • No confirmed API authentication, rate-limit, or MCP documentation.
  • A machine-readable OpenAPI specification was not included in the reviewed source set.

Need help setting it up?

This page tells you whether Leadpipe fits. Cheetah builds and runs the system it goes into — enrichment, sequencing, CRM and the joins between them.

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