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OSS GTM system

GTM Skills

The Agentic GTM Operating System

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GTM Skills is a free, open-source (MIT licensed) library of 2,500+ sales prompts, agent workflows, and writing-style templates for prospecting, outreach, discovery, and closing, paired with a REST API, an MCP server, and a Chrome extension, maintained by Prospeda.

Vendor's own claim

What GTM Skills is

Vendor's own claim

GTM Skills is an open-source (MIT) content and tooling library for AI-driven sales workflows: a large prompt catalog plus a REST API, a four-agent orchestration layer (Scout/Writer/Rep/Closer), and a Model Context Protocol server that both generates sales content and - when a HubSpot API key is supplied - writes real data into HubSpot CRM (contacts, deals, activity logs).

What it can do

Vendor's own claim
  • 2,500+ GTM prompts organized by industry (8), role, methodology (MEDDPICC, SPIN, Challenger, Sandler, etc.), and workflow
  • 24 named 'writing style' prompts that adopt the voice of well-known communicators for sales copy
  • REST API (v1) for listing/retrieving prompts, context-aware prompt recommendations, and categories
  • Four-agent framework (Scout, Writer, Rep, Closer) with an orchestrator API that routes a message to the right agent
  • GTM MCP Server: 18 tools for Claude Code/Desktop, including live HubSpot CRM integration (create/update contacts and deals, log activity) gated behind an optional HubSpot API key
  • MCP Apps: interactive UIs in Claude Desktop for email composition, LinkedIn messaging, company/lead research, objection handling, and follow-up sequencing
  • Chrome browser extension for surfacing prompts in LinkedIn and Gmail
  • llms.txt for agentic discovery of the site's prompts, API, and docs

Who it is for

Our read

SDR/BDR, AE, and founder-led sales teams already using Claude, ChatGPT, or another LLM who want a ready-made library of prompts and lightweight agent tooling to plug into their existing outreach workflow, at no licensing cost.

When to choose something else

Our read

This is not a hosted SaaS platform with its own pricing tiers or support SLA - it is an MIT-licensed open-source project whose MCP server must be self-installed (git clone, npm install, npm run build) and self-hosted; teams that want vendor-managed infrastructure, uptime guarantees, or paid support should look elsewhere.

Implementation considerations

Our read

Setup assessment: 30m

Copying individual prompts is instant. Installing and configuring the MCP server (clone repo, npm install, npm run build, edit claude_desktop_config.json or .claude/settings.json, optionally set a HUBSPOT_API_KEY) is a multi-step developer task per the vendor's own installation instructions.

Prerequisites

  • Node.js/npm for the MCP server
  • Git to clone the repository
  • Claude Code or Claude Desktop (or another MCP client)
  • Optional: HubSpot Private App API key with CRM scopes for live CRM write access

Developer and agent access

From official docs
Base URL
https://gtm-skills.com/api/v1
Machine-readable API
OpenAPI specification linked
  • GET /api/v1/prompts - list all prompts with filtering (category, role, industry, search, limit)
  • GET /api/v1/prompts/:id - get a specific prompt
  • GET /api/v1/prompts/recommend - context-aware prompt recommendations
  • GET /api/v1/agents - list agents (Scout, Writer, Rep, Closer)
  • GET /api/v1/agents/:id/skill - get an agent's SKILL.md
  • POST /api/v1/agents/orchestrate - route a message to the best-matching agent(s)
  • GET /api/v1/mcp - MCP tools, config examples, and setup instructions
  • GET /api/v1/voice/templates - voice call templates for agentic SDR use

Verify before you adopt it

  • Full detail on what 'OpenClaw' is beyond being referenced as a GTM Skills sub-brand/agent setup
  • Published pricing was not available in the reviewed source set; confirm current commercial terms with the vendor.