Systems Lab

Agent skill

run-competitive-intel

Pull competitive intelligence on a competitor — pricing, positioning, recent changes, customer stories — via the competitive-intel CLI.

activeNeeds a keyActs undeclared202 words

Filed under Positioning and messaging.

From Othmane-Khadri/YALC-the-GTM-operating-system · 61 skills · 290 · pushed 2026-08-20

What it does when it runs

Pull competitive intelligence on a competitor — pricing, positioning, recent changes, customer stories — via the competitive-intel CLI. Use when the user says 'analyze this competitor', 'pull competitive intel on [company]', 'compare us to [competitor]', 'what's [company] doing differently', or 'audit [competitor] pricing'. Side-effecting — calls Firecrawl + Anthropic, writes to local cache.

Read from the skill and the 1 file bundled beside it. A skill’s own description is written to be selected by an agent, so it describes the job and not the dependencies.

Keys and connectors you must supply
  • ANTHROPIC_API_KEY
  • FIRECRAWL_API_KEY
Hosts it reaches
No third-party host appears in the skill or its bundled files.
Tool permissions it declares
No allowed-tools in the frontmatter. It does act, so it runs under whatever permissions your session already grants.
Actions present in the files
shell

Ask about run-competitive-intel

Opens your assistant with this page's verified links already in the prompt.

Is this safe to install?ClaudeChatGPT
Adapt it to my stackClaudeChatGPT
What else do I need for it to workClaudeChatGPT
Rather ask a human? Talk to Cheetah

Install it

View source on GitHub ↗
git clone --depth 1 --filter=blob:none --sparse https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git /tmp/YALC-the-GTM-operating-system
git -C /tmp/YALC-the-GTM-operating-system sparse-checkout set ".claude/skills/run-competitive-intel"
mkdir -p ~/.claude/skills/run-competitive-intel
cp -R "/tmp/YALC-the-GTM-operating-system/.claude/skills/run-competitive-intel/." ~/.claude/skills/run-competitive-intel/

Picked up without a restart. A project skill of the same name is shadowed by your personal one. For one repository only, swap ~/.claude/skills for .claude/skills. Claude Code docs ↗

The folder is the same in every client that implements the format — 46 of them — so if yours is not above, only the destination changes.

Before you install: this skill will not complete its job on a bare agent. It needs ANTHROPIC_API_KEY, FIRECRAWL_API_KEY, which you have to obtain separately.

The skill

Source on GitHub ↗

Reproduced in full from Othmane-Khadri/YALC-the-GTM-operating-system/blob/5686d1f2f526346133f78eef3349fc5a655757b4/.claude/skills/run-competitive-intel/SKILL.md, which is licensed MIT (repository). 202 words, 10 headings.

Run Competitive Intel

I'll wrap competitive-intel. Take a competitor URL, run the analysis pipeline, and surface the comparative brief.

When This Skill Applies

  • "analyze this competitor"
  • "pull competitive intel on [company]"
  • "compare us to [competitor]"
  • "what's [company] doing differently"
  • "audit [competitor] pricing"

NOT this skill (use research-prospect instead):

  • "research this company" — that's a brief on a prospect, not a comparative analysis.

Workflow

Step 0 — Ask for the competitor URL

"What's the competitor URL?"

Step 1 — Validate URL

Step 2 — Shell out

cd ~/Desktop/gtm-os && set -a && source .env.local && set +a && \
  npx tsx src/cli/index.ts competitive-intel --competitor <url>

Step 3 — Parse output

CLI emits a markdown comparative brief: their positioning vs. ours, pricing diff, customer-story angles, recent changes detected.

Step 4 — Render the brief verbatim

Step 5 — Offer follow-ups

"Want me to (a) draft a sales battle card from this, (b) personalize an outbound message that addresses their positioning?"

Notes

  • Requires FIRECRAWL_API_KEY + ANTHROPIC_API_KEY.
  • Reads our own positioning from ~/.gtm-os/company_context.yaml.
  • Read-only on the user-data DB; writes to a competitive-intel cache.

Files bundled with it

These load only when the skill asks for them, so they cost nothing until it runs.

Other skills for the same job

Different authors, same problem. Matched on the words in the skill name, across every library in the catalogue except this one.

Need help setting it up?

This page tells you what run-competitive-intel does and what it needs. Cheetah builds the agent setup it runs inside: data, CRM, sequencing and the guardrails.

Book a call →

The directory stays free. There is nothing gated behind this.