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Othmane-Khadri/gtm-engineer-playbook

10 installable Claude Code skills that turn your terminal into a GTM command center. ICP building, signal scanning, lead scoring, outreach sequences, battlecards. Built by Earleads.

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55
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commits

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1
Last push
2026-04-06
First commit
2026-03-11

repo created

9 skills

  • account-research-brief

    Use when preparing to engage a target account, researching a company before outreach, or building pre-call intelligence. Triggers: 'research this company', 'account brief for [company]', 'company research', 'what do I need to know about [company]', 'pre-outreach research'.

    Self-containedActs undeclared1,205 words
  • competitive-battlecard-generator

    Use when analyzing competitors, creating sales battlecards, building competitive positioning, preparing for competitive deals, or updating competitive intelligence. Triggers: 'battlecard for [competitor]', 'competitive analysis of [competitor]', 'how do we beat [competitor]', 'compare us to [competitor]', 'competitive intel', 'win against [competitor]'.

    Self-containedActs undeclared2,664 words
  • crm-hygiene-scanner

    Use when auditing CRM data quality, finding duplicate records, identifying stale leads, cleaning pipeline data, or improving data hygiene. Triggers: 'clean my CRM', 'audit CRM data', 'find duplicates', 'CRM hygiene', 'data quality check', 'stale leads', 'pipeline cleanup'.

    Self-containedActs undeclared2,769 words
  • icp-architect

    Use when building or refining an Ideal Customer Profile (ICP), defining target personas, mapping buyer psychographics, or discovering where prospects gather online. Triggers: 'build my ICP', 'define target customer', 'who should I sell to', 'refine ICP', 'persona mapping'.

    Self-containedActs undeclared2,083 words
  • meeting-prep-brief

    Use when preparing for a sales meeting, discovery call, demo, or customer check-in. Triggers: 'prep me for a meeting with [company]', 'meeting brief for [company]', 'pre-call prep', 'I have a call with [contact] at [company]', 'meeting prep', 'call prep'.

    Self-containedActs undeclared2,047 words
  • outreach-sequence-builder

    Use when creating outreach sequences, writing cold email campaigns, building multi-channel cadences, designing follow-up flows, or crafting signal-triggered messages. Triggers: 'build an outreach sequence', 'write a cold email sequence', 'create a cadence', 'outreach for [signal]', 'email sequence', 'follow-up sequence', 'multi-channel outreach'.

    Self-containedInstructions only2,047 words
  • qualification-scorer

    Use when scoring leads, qualifying prospects, prioritizing pipeline, deciding which accounts to pursue, or building a lead scoring model. Triggers: 'score this lead', 'qualify this prospect', 'is this a good lead', 'lead scoring', 'prioritize my pipeline', 'qualification framework'.

    Self-containedInstructions only1,762 words
  • signal-scanner

    Use when searching for buying signals, detecting intent data, scoring prospect readiness, or monitoring accounts for trigger events. Triggers: 'scan for signals', 'find buying signals', 'who is ready to buy', 'intent signals', 'signal scoring', 'account signals'.

    Self-containedActs undeclared1,765 words
  • weekly-gtm-report

    Use when generating weekly GTM performance reports, summarizing pipeline activity, reviewing outreach metrics, or creating executive updates. Triggers: 'weekly report', 'GTM report', 'pipeline review', 'weekly update', 'outreach summary', 'Friday report'.

    Self-containedActs undeclared2,003 words

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