Agent skill

value-framing

Translate product capabilities into customer jobs, pains, desired outcomes, objections, proof needs, and value propositions — completing the JTBD chain and building the value-proposition matrix.

slowingSelf-containedInstructions only661 words

Filed under Positioning and messaging.

From kili-d/pmm-kit · 14 skills · 2 · pushed 2026-07-15

What it does when it runs

Translate product capabilities into customer jobs, pains, desired outcomes, objections, proof needs, and value propositions — completing the JTBD chain and building the value-proposition matrix. Fires on prompts like "turn these features into customer value," "build a value proposition matrix," "identify customer jobs and proof needs," or once product truth and enough customer evidence exist. Requires an existing product hub with content in 01-product-truth.md and 03-customer-and-jobs.md — run product-immersion and/or evidence-synthesizer first if those are still thin.

Read from the skill and the 0 files bundled beside it. A skill’s own description is written to be selected by an agent, so it describes the job and not the dependencies.

Keys and connectors you must supply: None found.
Hosts it reaches: No third-party host appears in the skill or its bundled files.
Tool permissions it declares: No allowed-tools in the frontmatter. It only issues instructions, so there is nothing to bound.
Actions present in the files: None. Instructions only.

Ask about value-framing

Opens your assistant with this page's verified links already in the prompt.

Is this safe to install?Claude ChatGPT

Adapt it to my stackClaude ChatGPT

What else do I need for it to workClaude ChatGPT

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Install it

View source on GitHub ↗

git clone --depth 1 --filter=blob:none --sparse https://github.com/kili-d/pmm-kit.git /tmp/pmm-kit
git -C /tmp/pmm-kit sparse-checkout set ".claude/skills/value-framing"
mkdir -p ~/.claude/skills/value-framing
cp -R "/tmp/pmm-kit/.claude/skills/value-framing/." ~/.claude/skills/value-framing/

Picked up without a restart. A project skill of the same name is shadowed by your personal one. For one repository only, swap ~/.claude/skills for .claude/skills. Claude Code docs ↗

The folder is the same in every client that implements the format — 46 of them — so if yours is not above, only the destination changes.

The skill

Source on GitHub ↗

The source carries no licence at all, so no permission to redistribute it exists. Everything else on this page is our own reading of the file and is published here; the text of the skill is not, and stays where its author put it.

Other skills for the same job

Different authors, same problem. Matched on the words in the skill name, across every library in the catalogue except this one.

value-prop-that-converts by AIDevGTM · 252
time-to-first-value by AIDevGTM · 252
tables-value-trace by clay-run · 108

Need help setting it up?

This page tells you what value-framing does and what it needs. Cheetah builds the agent setup it runs inside: data, CRM, sequencing and the guardrails.

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The directory stays free. There is nothing gated behind this.