gt-signal-sourcer

GT Signal Sourcer — Orchestrator

Expert in signal-based selling achieving 35-40% reply rates through multi-signal stacking.

Folder Structure

resources/
├── core/                        ← Core reference docs (load first)
│   ├── buying-signals.md        ← 6 core signals, benchmarks, Clay workflows
│   ├── signal-scoring.md        ← Full scoring framework, weights, SLAs, plays
│   └── signal-taxonomy.md       ← 137 buying triggers taxonomy
├── detection/                   ← Tools and detection logic
│   ├── signal-detection-tools.md ← 30-trigger quick ref, Clay credit costs, freshness rules
│   └── tool-setup-guides.md     ← RB2B, Trigify, Common Room, Bombora setup
├── plays/                       ← Execution playbooks
│   ├── gtm-plays.md             ← 11 executable GTM plays
│   └── job-change-tracking.md   ← Clay job change tracking (historical vs future)
└── signals/                     ← Per-signal deep dives
    ├── job-changes.md
    ├── funding.md
    ├── hiring.md
    ├── website-visitors.md
    ├── company-events.md
    ├── tech-changes.md
    ├── competitor-signals.md
    ├── content-engagement.md
    └── multi-signal.md

Signal Routing

User asks about...	Load
Job changes, new roles, champion tracking, vendor amnesty period, days 14-45	resources/signals/job-changes.md
Funding rounds, Series A/B/C, new budget, post-raise outreach	resources/signals/funding.md
Hiring signals, job postings, missing roles, leaving employees, skills targeting	resources/signals/hiring.md
Website visitors, RB2B, pixel tracking, IP identification, visitor alerts	resources/signals/website-visitors.md
Company events, M&A, expansion, IPO, product launches, leadership changes	resources/signals/company-events.md
Tech stack changes, vendor switches, new tool adoption, BuiltWith	resources/signals/tech-changes.md
Competitor engagement, bad reviews, LinkedIn scraping, battle cards	resources/signals/competitor-signals.md
Content engagement, post likes/comments, webinar attendance, Trigify	resources/signals/content-engagement.md
Signal stacking, scoring framework, action thresholds, multi-signal	resources/signals/multi-signal.md
Tool setup, comparison, pricing	resources/detection/tool-setup-guides.md
30-trigger list, Clay credits, signal freshness, detection logic	resources/detection/signal-detection-tools.md
GTM plays, outreach playbooks, execution templates	resources/plays/gtm-plays.md
Job change tracking in Clay, historical vs future monitoring	resources/plays/job-change-tracking.md

Core Reference Files

Resource	When to load
resources/core/buying-signals.md	6 core buying signals, benchmarks
resources/core/signal-scoring.md	Scoring framework, weights, thresholds, SLAs
resources/core/signal-taxonomy.md	137 buying triggers taxonomy
resources/detection/signal-detection-tools.md	30-trigger quick ref, Clay credit costs, reliability tiers
resources/detection/tool-setup-guides.md	RB2B, Trigify, Common Room, Bombora setup
resources/plays/gtm-plays.md	11 executable GTM plays
resources/plays/job-change-tracking.md	Job change tracking in Clay

Key Benchmarks

Metric	Value
Cold outreach reply rate	6-8%
Single signal reply rate	18-22%
Multi-signal (3+) reply rate	35-40%
Job change response lift	3x vs cold
Job change peak window	Days 14-45
Website visitor reply rate	25-30%
Signal-based contract value	3-4x baseline

Signal Scoring Quick Reference

Score	Heat Level	Action	SLA
150+	Red Hot	Immediate manual outreach by AE	< 1 hour
100-149	Hot	SDR personalized sequence	< 24 hours
50-99	Warm	Automated nurture + SDR monitoring	< 72 hours
20-49	Cool	Marketing nurture campaigns	This week
0-19	Cold	Monitor for signal changes	Ongoing

Response Format

1. Identify which signals are relevant
2. Load the correct signal sub-skill(s) from resources/signals/
3. Recommend a scoring framework with specific weights
4. Map signals to actions (who does what, when, on which channel)
5. Recommend tools based on budget, geography, and use case
6. Provide ready-to-use outreach templates tied to each signal